A WordPress plugin to optimise your internal links.
Find, curate and optimise your site’s linking.
Internal linking is one of the most underrated aspects of on-page SEO.
WILO improves your internal linking.
If you think of your website as a library of content for people searching for stuff in your niche, the better you curate your content, the easier it is for people to find it. This goes for search engine bots, too.
WILO helps you find and optimise your internal links, both in terms of your site’s linking structure and the range of anchor texts you use.
WILO is a free WordPress plugin.
You can improve your internal linking for free.
This is a free WordPress plugin that can be downloaded from the WordPress plugin repository.
We’ve made it free to give something valuable back to the WP community.
WILO has taken significant time and effort to develop, and we’re still improving the plugin; but it’s yours to use freely on your own or your clients’ websites.
WILO is for SEOs.
Our plugin is designed for people working on on-page optimization for WordPress websites.
It’s another SEO tool that bridges the internal linking gap that many other SEO tools either pass over or try to automate.
If you are serious about SEO, you know the last thing you should do is leave your internal linking to an algorithm; it needs to get the same time and attention you give to writing your content.
This plugin can make a big difference to your SEO.
If you have reached some of the top 20 positions, WILO can give you the edge to outrank your competitors.
The higher you rank, the harder it is to climb higher in the SERPs. Using WILO can help you improve your rankings from position five to three or three to first.
The plugin allows you to optimise the one thing that many SEO’s set and forget: internal linking, and getting this right can make a huge difference to clickthoughs from the SERPs.
For website owners
If you manage your own website, WILO will simply help you improve your on-page SEO.
Improve your internal linking.
WILO helps you ensure that your internal linking is as good as possible. Improving your internal links means that the search engines better understand your site and therefore rank it higher.
Take some control over your SEO.
WILO’s front-end interface makes it easy to inspect your landing pages for current internal links and find new ones throughout your content.
Save time and money on SEO.
If you are comfortable doing your SEO, WILO helps ensure you do it right. You can see the range of anchor texts and whether you have duplicate anchors or too many internal links from the same page.
For SEO experts
If you manage SEO for multiple sites or want to demonstrate effective work to your clients, WILO will become another valuable SEO tool in your kit.
Demonstrate effective SEO work.
WILO makes it easy to show your clients the work you have done on their websites and the difference it has made to their rankings. Whether you use the free or paid version of the plugin, you can provide transparency for your SEO work.
Work on large sites with ease.
When you first take on a new site, discovering the quality of the internal link structure can be tricky, but WILO makes this easy on a page-by-page basis so you can identify issues and demonstrate fixes for your clients.
Manage multiple client sites.
SEO experts rarely look after single sites, so we’ve developed a Pro version of WILO with a dashboard where you can view all the sites you look after and keep tabs on the internal linking.
Deliver valuable work.
We all know that clients sometimes wonder what they are getting for their SEO investment, so WILO makes it easy for SEO experts to be transparent and report on the work completed on client websites.
Generate additional revenue.
WILO helps you uncover important SEO work needed on your clients’ sites, meaning you can effectively use their SEO budget to deliver measurable improvements or ask for more budget to get the job done.
Get into the details.
Whether you use SEM Riush or ahrefs, you can identify keywords for landing pages to use as anchor texts on internally linking pages and then track the positions of these keywords in your favourite SEO app; again proving ROI for your client accounts.
